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News Release

August 2019

Bill Butler Joins Eyemart Express as Senior Vice President of Store Operations

DALLAS — Eyemart Express, a leading national value optical retailer and the fastest provider of quality prescription eyewear in the industry, announced today the hiring of Bill Butler as senior vice president of store operations. Mr. Butler will focus on executing the optical retailer’s new store growth goals, driving customer service, and ensuring associate development. He will work closely with executive and store leadership teams to refine Eyemart Express’ store operations procedures — ensuring the optical retailer’s 203 stores nationwide optimize retail and lab productivity and deliver a world-class customer experience.

“We are pleased to welcome Bill to our executive team,” said Michael Bender, Eyemart Express CEO. “His proven track record in operations, along with his team-centric leadership style, aligns with our growth goals and cultural values. He will be a great asset to our team as we continue to provide our customers with access to affordable, high-quality prescription eyewear through our unique and convenient same-day business model.”

Mr. Butler formerly served as vice president, operations at CVS Health, where he oversaw operations in both the West and Midwest regions. Prior to that, he held a variety of roles at Omnicare, Ardent Health Services and Deloitte.

“I am delighted to join the Eyemart Express team as it grows and enhances the customer experience in stores nationwide,” said Mr. Butler.

Learn more about Mr. Butler and the Eyemart Express leadership team at:

About Eyemart Express
Eyemart Express (, is a national optical retailer known for providing high-quality prescription eyewear in as little as 30 minutes. Eyemart Express ranks among the top 10 optical retailers in the country with its family of brands: Vision 4 Less, Visionmart Express, and Eyewear Express. The company is based in Farmers Branch, Texas, and has 232 stores in 42 states. Eyemart Express offers a robust frame selection for the whole family with more than 2,000 frames in every store from brands such as Ray-Ban, Coach, Nike, and Disney. On-site lens labs and skilled lab techs in stores can deliver high-quality glasses in as little as 30 minutes.